The new logo with the lion effigy, which has always accompanied the brand, expresses what Peugeot did yesterday, what Peugeot does today and what Peugeot will do tomorrow. It has been designed to endure and proudly represents the brand's values: prestige, safety, longevity, lineage, history and hyper-modernity.

The brand acquires a new commitment to its customers: to transform the time they spend with it into quality time. "Time has become a precious asset and in this contemporary world that moves and accelerates, Peugeot offers those who wish it the possibility of really taking advantage of the present and everything that it can contribute to us," the statement added.

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